If you were waiting for a sign to upgrade your iPhone, this is it.
Vijay Sales has officially kicked off its famous “Apple Days” sale today (December 28), and the discounts on the newly launched iPhone 17 series are surprisingly aggressive.
Usually, Apple doesn’t drop prices on new models this quickly (the iPhone 17 launched just 3 months ago in September). But to clear stock before the New Year, Vijay Sales is offering flat discounts, bank offers, and loyalty points that bring the flagship prices down to “sweet spot” levels.
Here is your complete guide to the best deals before the sale ends on January 4, 2026.
The Headline Deal: iPhone 17 Series
The biggest surprise is the price drop on the standard iPhone 17 and the new slim “iPhone Air”.
iPhone 17 (256GB)
- MRP: ₹82,900
- Bank Discount: (-) ₹4,000 (ICICI/HDFC Cards)
- Effective Price: ₹78,900*
- Bonus: You also get ₹3,000 worth of MyVS Loyalty Points, effectively making the deal worth ₹75,900.
iPhone 17 Pro & Pro Max
For the pro users who want that 120Hz ProMotion display and the triple 48MP cameras:
- iPhone 17 Pro (256GB): Effective Price ₹1,21,490 (Down from ₹1,25,490)
- iPhone 17 Pro Max (256GB): Effective Price ₹1,34,490 (Down from ₹1,38,490)
The New “iPhone Air”
The ultra-slim model that replaced the ‘Plus’ series is also on sale.
- Effective Price: ₹90,900 (Down from ₹94,900).
Budget Kings: iPhone 16 & 16e Deals
If you don’t need the latest processor, the 2024 lineup offers the best value for money right now.
| Model | Original Price | Sale Price (Effective) |
| iPhone 16 (128GB) | ₹60,990 | ₹57,990 |
| iPhone 16 Plus | ₹69,490 | ₹64,490 |
| iPhone 16e (Budget) | ₹50,990 | ₹46,990 |
Verdict: The iPhone 16e at ₹46,990 is a steal. It gives you the dynamic island design and USB-C for under ₹50k!
MacBooks & iPads: M4 Power for Less
It’s not just phones. The M4 MacBooks are seeing their first major price cut since launch.
- MacBook Air M4 (13-inch):
- Flat ₹10,000 Instant Discount.
- Effective Price: ₹79,990 (MRP ₹89,990).
- iPad Air (M3 Chip):
- Starts at ₹51,490 (Flat ₹3,000 Off).
Bank Offers & Exchange Bonuses
To get these prices, you need to use specific cards. Here is the cheat sheet:
- Instant Discount: Up to ₹5,000 on ICICI Bank and HDFC Bank Credit/Debit Cards.
- Exchange Bonus: Up to ₹9,000 extra if you trade in an old iPhone (iPhone 13 or newer).
- Loyalty Points: Earn 0.75% as reward points on every purchase to use on your next buy (like a case or charger).
Verdict: What Should You Buy?
- Best Value: iPhone 16 (128GB) at ₹57,990. It has 90% of the features of the 17 for significantly less cash.
- Best Flagship: iPhone 17 (256GB). Getting the latest model for effectively ₹75k (inc. points) is rare this early in its lifecycle.
- Best Laptop Deal: MacBook Air M4 at ₹79,990 is a no-brainer for students.
Hurry! The “Apple Days” sale ends on January 4, 2026.
Planning to buy? Let us know which color you are picking in the comments below!
Frequently Asked Questions (FAQs)
Q1: When does the Vijay Sales Apple Days sale end?
A: The sale is live now and ends on Sunday, January 4, 2026.
Q2: Is the iPhone 17 available in 128GB?
A: No, Apple discontinued the 128GB base model with the iPhone 17 series. The base storage is now 256GB, which explains the starting price of ₹82,900.
Q3: Does the iPhone 16e have a Dynamic Island?
A: Yes! The budget-friendly iPhone 16e features the Dynamic Island and USB-C port, making it a very modern phone for just ₹46,990.